Every speaker that I’ve ever met, spoken with or consulted for wants to create great, memorable content that is so well received that it “goes viral”.

I was planning to talk more about this subject in future posts as we move further into the series of “new rules”, but today I received a link to a beautiful piece of video that you absolutely must see.

A couple of months ago I posted a video case study on one of my speakers marketing services private clients, George Morse. His site if you did not see it then is CoachMorse.com. Since then I’ve received numerous emails from my readers asking for the results of the speaker’s marketing services we provided to him.

I see it everyday… as I poke around the Internet looking for better ways to help my clients achieve their goals, the most critical element is always speakers marketing.

And I see one speaker after another that make the same crucial mistakes.

This speaker’s marketing case study was done recently with one of my private clients.

As I begin doing some research for the upcoming weekly teleseminar series, I’ve been reviewing some of the keywords that people interested in public speaking search for. Persuasive speech is one of the most searched terms, but when you go into Google to see what people might be looking for, my alarm bells go off immediately.

After two years of serving as CEO of a online video technology company I founded I’ve once again started working very closely with public speakers to help them earn more passive income from their work. What I’m essentially doing is taking their public speaking skill and building on it with advanced marketing knowledge, training and implementation. Most public speaking skills sites focus on the fundamentals of good speaking.