A couple of months ago I posted a video case study on one of my speakers marketing services private clients, George Morse. His site if you did not see it then is CoachMorse.com. Since then I’ve received numerous emails from my readers asking for the results of the speaker’s marketing services we provided to him.

In this speakers marketing case study I walk you through the work done with a current private client and discuss that even in a down economy, a speaker can do alot with what they already have (unique message and products), simply by repurposing their content a bit, recreating their brand, and altering the delivery model.

I was reading a very interesting article in Econtent Magazine this week regarding Twitter, and agreed with the author’s conclusion so much I wanted to share the article and my thoughts on it with you.

The primary point made is that Twitter is indeed growing up. Along with it, our recognition of the conversations we have there need to evolve as well. We need to think about what we’re tweeting about and stop with the incessent noise.

When I released my new report last week, I must have struck a nerve. There seems to be some real excitement building over the release of my course “Stepping Stones to Speaking Success” which is targeted to relatively new speakers (or those who are absolute beginners).

I see it everyday… as I poke around the Internet looking for better ways to help my clients achieve their goals, the most critical element is always speakers marketing.

And I see one speaker after another that make the same crucial mistakes.

This speaker’s marketing case study was done recently with one of my private clients.